The dragonfly was designed to work with the logo and become it's own symbol to represent Mere Brook House. The logo and branding has been used on flyers, vouchers, aprons, signs and the website. Also the dragonfly became a theme that was through out the building, even being painted on the walls of the different bedrooms.
It was then adapted for other side projects Mere Brook did including Mere Brook Honey. Keeping the same style but using different graphics or colours to suit that product.
The website was designed to make best use of their imagery, as the building and it's setting are fantastic and would hopefully sell it to the viewer. Also people booking either for the bed and breakfast or the venue for a function would want to have a good look at all the facilities but not necessarily want to visit it first. We worked with Mere Brook to not only use the website to promote the venue but also Wirral as a whole. Informing the viewer about things to do in the area, to help potential guests plan their stay. It can also help the website do better in the search engines by having these extra pages of useful content.